The Childhood Oncology Camping Association International (COCA-I) recently presented Jeff Rushton with its prestigious Spirit Award for 2014. The award recognizes Jeff’s vision, leadership and commitment to helping raise funds in support of childhood cancer camps all across Canada.
COCA-I is a non-profit organization with a mission to strengthen the international community of camps for children with cancer and their families. Founded in 1982, the association now has over 125 member oncology camps in the US, Canada, New Zealand and Europe.
The 2014 Spirit Award was announced at the recent COCA-I conference. Only one Canadian recipient is recognized each year.
2014 marks the 10th anniversary of Tour For Kids, the inaugural event organized and run by Coast to Coast Against Cancer Foundation. The first event, held in 2004, involved only a few dozen cyclists participating in a 4-day epic cycling challenge, with an 800 km route through Ontario cottage country. The highlight of the first year’s event was an overnight stay at Camp Trillium in Wellington, Ontario.
The experience helped establish Tour For Kids as one of the most-anticipated and best attended cycling fundraising events each year. Over that 10 year period, Tour For Kids has now raised and distributed over $10,000,000 to childhood cancer camps all across Canada, bringing children with cancer and their families together, helping them in the healing process and enhancing their quality of life.
“On behalf of everyone at Coast to Coast Against Cancer Foundation, I am honoured and humbled by this. What this award really recognizes though is the contributions over the past ten years of our entire community of supporters, sponsors, participants, volunteers and ambassadors. It is that community that is truly making a difference in the lives of children with cancer.”
Jeff Rushton, Founder and Chair, Coast to Coast Against Cancer Foundation
“Once in a lifetime you meet someone like Jeff Rushton and the group of riders, volunteers and sponsors who make Tour for Kids happen. With their support, childhood cancer camps all across Canada are now helping improve the quality of life of more children living with cancer.”
Fiona Fisher, Director of Fundraising, Camp Trillium